FLEET BRANDING: ALWAYS ADVERTISING
Fleet branding lets your company create more value from your vehicle fleet assets. Large fleet marketing manager’s job is always to strive to maximize the use and effectiveness of their fleet vehicles. Taking advantage of your fleet trailers, trucks, or vans is essential in today’s competitive environment. These assets are either owned or leased by your company. Applying full-color wraps or lettering on your fleet allows you to capitalize on assets you already own. That is an advertising machine delivering low cost, high-value impressions, seven days per week, 12 months per year. This form of advertising is never turned off, never flipped on a page, never changed on a channel, and never deleted.